RKS Research & Consulting designs, develops, and delivers marketing research, public opinion polling, and customized consulting services. Our solutions range from cost-effective multi-client syndicated surveys to highly customized assessments for individual clients. Many of our services can be “unbundled” and matched with existing in-house client capabilities for maximum speed, efficiency and economy.

Our spectrum of research services includes:

• Quantitative Research
  
  • Telephone surveys
    
  • Internet surveys
    
  • In-person: mall intercepts to interviews in customer offices
    
  • Mail surveys
    
  • Multi-mode product assessments (CD-ROM, conjoint attribute studies, simulations & user groups)
    
  • Conjoint Studies
    
• Qualitative Research
  
  • Focus Groups
    
  • On-Line Focus and Chat Groups
    
  • Deskside Executive Interviews
    
• Models & Analytical Tools
  
  • Business Performance Assessments to convey a single-score measure of customer satisfaction
    
  • Industry Customer Satisfaction Benchmarking
    
• Customized Research Solutions
  
  • Concept definition
    
  • Questionnaire design
    
  • Sample development and management
    
  • CATI programming
    
  • Field agency supervision
    
  • Data coding
    
  • Data processing
    
  • Statistical modeling & analysis
    
  • Data analysis and reporting
    
  • On-site presentation of results
• Project deliverables
  
  • Newsletter-style executive summary
    
  • Complete test and graphic reports
    
  • Actionable recommendations
    
  • Personal presentations
    
  • Workshops and clinics
    
  • All data in electronic as hard copy format
    

Contact us at info@rksresearch.com for pricing and related information on our market research services.