RKS Research and Consulting
 
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How We Work

RKS survey professionals personally partner with our clients to handle any and all phases of marketing research, including:

  • Developing the research strategy
  • Designing, testing, and programming the questionnaire using CFMC Survent© software
  • Managing your database
  • Fielding the study—with daily validations and accurate interim reporting
  • Processing research data using CFMC Mentor© software
  • Delivering full data tabulations in MS Word©, SPSS©, ASCII or binary format
  • Writing and illustrating the report of results, taking care to highlight the most significant findings
  • Presenting the key findings in person through full-color, high-impact text and graphic formats

Our experienced staff can take your research assignment and manage it through all phases of the process—from selecting and supervising field agencies to processing the data. We maintain a network of professional service providers and interviewing agencies throughout the United States.

At the same time, we maintain in-house database management, CATI programming, and data processing, to ensure maximum quality and adherence to client specifications. Our own internal programming, interview validation and analytical services assure optimal data quality and integrity. We are committed to delivering research findings and data that are rigorously reviewed and free of errors.

Flexible modular pricing of individual services from RKS is available for all phases of the market research process. Contact us at info@rksresearch.com for cost quotations.