Breaking new ground beyond the standard call center transaction surveys, the RKS Call Center Study examines the elements of positive customer experiences, then maps out a "how to" action plan for boosting satisfaction through bold new insights. This sharply focused study will assess and explore the keys to effective customer interactions, plus specific suggestions for actions that result in high customer satisfaction. You'll also see how your organization stacks up against "Best in Class" call centers as defined by your own customers.
This innovative new study combines a powerful mix of proven research components:
- In-depth analyses of customer interaction experiences, highlighting their satisfaction and value ratings of individual utilities
- A proprietary statistical model - exclusive to RKS-that defines the impact of specific factors on customer satisfaction with call center performance
- Gap analyses that provide direction for call center improvement by pinpointing the actions that will create the biggest impact from the customer perspective
- Psychographic analysis that sorts the range of perceptions and explains differences in customer evaluations of call center performance.
Find out how various customer segments perceive and value your utility-and the steps you can take to increase satisfaction and support.
Contact us at info@rksresearch.com to obtain details and ordering information.
